Meet the New True Body Lift!

photoofamodelwearingtrueandcostruebodyliftplusscoopneckbraindulce

@chloevero by @audrey.amelie

Five years ago, Michelle Lam was in her living room armed with her girlfriends and 500 bras. The goal was deceptively simple: change the bra shopping experience, and bras in general, for the better. Now, True&Co. is a lingerie company that creates products that are inspired by feedback and requests from our customers. And today, we’ve got a brand new bra that was inspired by and designed just for you.

Meet the newest member of the True Body family: the True Body Lift. We’re in love with this product and are so excited to offer one of the few solutions available for our BBBs who want all of the comfort of a wireless bra… without sacrificing support.

 

True Body Lift: Support and Lift Without the Discomfort

When we first launched Second Skin, we quickly realized how much women wanted a comfortable, wirefree bra. Our BBBs were having an even tougher time finding a bra that is supportive, concealing… and made without bulky, uncomfortable wires. We took the buttery soft comfort of the original True Body line, and went back to the drawing board with larger breast sizes in mind. True Body Lift was born. Designed specifically for sizes D to DDD, the True Body Lift bra is available in five BBB-friendly sizes:

Extra Small: 30DD-DDD, 32DD

Small: 32DDD, 34DD

Medium: 34DDD, 36DD

Large: 36DDD, 38DD

Extra Large: 38DDD, 40DD

True Body Lift combines the luxuriously soft fabric and wireless, seamless design of the original True Body bras with larger cups and more support for larger breast sizes.

 

Why Makes True Body Lift Different?

The True Body Lift bra perfects the balance between an underwire bra and the comfort and smooth feel of a sports bra. We make this happen with hollow wire channels beneath the cups and thicker fabric for more support, coverage, and lift. We tested this bra design by having our DDD ladies run up and down stairs (seriously!), and it passed the test for bounce-free, pain-free support and comfort.

The True Body Lift Scoop Neck bra proves that you don’t need constricting elastic, wires, or seams to lift and support a size D and larger bust.

 

How Can You Wear It?

Wear the True Body Lift under t-shirts, blouses, work apparel, and chic going out tops. The soft, non-bulky fabric and seamless shape disappears underneath tops and forms naturally to your skin. It’s like being naked, but supported.

Continue Reading
Share This